Philips Brings Home Cinema 21:9 Experience

The experience of cinema is just going to get bigger with the launch of Philips Cinema 21:9. Movies are displayed in the 21:9 aspect ratio -- exactly as the director intended -- on its 56-inch Full-HD screen. Cinema 21:9 is the world's first TV to deliver a true cinematic viewing experience in the comfort of the home, informs Mahesh krishnan, vice president, consumer lifestyle, Philips, to Tech Gadgets. Traditional LCD televisions compromise on the cinematic viewing experience either by changing the aspect ratio to fill the screen - losing the full scope of the original shot - or by inserting distracting black bars (letterboxing) at the top and bottom of the screen. Cinema 21:9 overcomes these issues and gives the viewer an uncompromised and absorbing cinematic viewing experience. Cinema 21:9 is the first ever TV shaped in the 21:9 cinema aspect ratio and combines superb picture quality courtesy of Philips 2009 Perfect Pixel HD processing engine (500 million pixels per second processing power and 2,250 trillion vivid colours) with immersive three-sided Ambilight Spectra technology.